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Author: Rick

SEO: Search engine optimization; SEM: Search engine marketing
Advertising

SEO: Search engine optimization; SEM: Search engine marketing

September 20, 2020September 21, 20201 min read

Search engine optimization and search engine marketing resources are linked in the third column of this blog under “advertising, marketing and PR.” They include links

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How community banks can achieve search engine top rankings
Advertising

How community banks can achieve search engine top rankings

September 4, 2020September 21, 20202 min read

How can independent community banks, credit unions and savings and loans gain top rankings on search engines? 1. Advertise their web sites in their print

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Vacations get small business owners’ minds into high gear
Business

Vacations get small business owners’ minds into high gear

August 5, 2020September 21, 20202 min read

Vacations are supposed to clear your minds, but they get my mind racing sometimes. I start thinking about new business opportunities, ways to grow Financial

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Health benefits consultants paid by insurers and employers; does tradition make it right?
Business

Health benefits consultants paid by insurers and employers; does tradition make it right?

July 20, 2020September 21, 20202 min read

Every industry is reconsidering trade customs these days as the public, press, prosecutors and politicians (PPPP) raise questions about whether hidden fees and double billing

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Young bloggers are exhibitionists; what does that make business bloggers?
Blogging

Young bloggers are exhibitionists; what does that make business bloggers?

June 21, 2020September 21, 20202 min read

Washinton Post columnist, Robert J. Samuelson, has a column in the Denver Rocky Mountain News, Exhibitionism is the name of the game for bloggers. About 8% of Internet

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Hewlett-Packard’s obsessive secrecy shows how pressure drives people to do dumb things
Society

Hewlett-Packard’s obsessive secrecy shows how pressure drives people to do dumb things

May 22, 2020September 20, 20202 min read

Reports that Hewlett-Packard considered sending spies into the newsrooms of The Wall Street Journal and CNET shows how executives can forget the difference between right

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Chase bank ad sends small business prospects to Chase Online
News

Chase bank ad sends small business prospects to Chase Online

April 11, 2020September 21, 20203 min read

Chase bank’s ad for Chase Online for Small Business™ caught my eye in this morning’s Rocky Mountain News, and it’s web site offers a wealth of services for

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Lower health insurance premiums, higher deductibles for new employees will be offered by Wal-Mart
News

Lower health insurance premiums, higher deductibles for new employees will be offered by Wal-Mart

March 17, 2020September 20, 20203 min read

Wal-Mart has always had one of the best designed health care employee benefit plans because it does a good job of minimizing health premiums for

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Banks that hand out pens, date books and other premiums and gifts are remembered
Business

Banks that hand out pens, date books and other premiums and gifts are remembered

February 14, 2020September 20, 20202 min read

Bank’s marketers are thinking about yearend gifts and premiums they can give customers. Pens, date books and other gifts that carry a bank’s name are

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The number of uninsured can be reduced
Society

The number of uninsured can be reduced

January 9, 2020September 20, 20203 min read

Len M. Nichols blames extremists on the right and left for blocking his strategies for reducing the number of uninsured Americans. In many ways, he’s

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Recent Posts

  • SEO: Search engine optimization; SEM: Search engine marketing
  • How community banks can achieve search engine top rankings
  • Vacations get small business owners’ minds into high gear
  • Health benefits consultants paid by insurers and employers; does tradition make it right?
  • Young bloggers are exhibitionists; what does that make business bloggers?

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